Content that inspires. Content that actually sells.
Influencer marketing. Powered by data, designed for convenience.
How do you find the right influencers? Thatâ€™s the number one challenge marketers identify with influencer marketing. But itâ€™s not just finding influencers, itâ€™s finding the right influencers who also want to work for your brand. Influencer discovery gives you a 360 degree perspective on the influencer so youâ€™re guaranteed the best match possible with your brand. Itâ€™s also really easy, you get results within seconds.
What are the best practices for working with influencers? How do you work with influencers? How much do you pay influencers? All very good questions. Workflow was built with convenience in mind so you know exactly how to run an influencer marketing campaign from creative briefing, content creation, and promotion to payments. Even organize and manage all of your content made by Creators.
What are the right influencer marketing KPIs? How do I measure success across multiple platforms? What are the right influencer marketing benchmarks? We got your back and can measure everything from reach, views, media value, to conversion and ROI. Weâ€™re marketers and we know how hard it is to prove marketing investment.
Finding the right influencers, creating content, and measuring success are only one part of the formula. Success canâ€™t be had if your content isnâ€™t getting out in front of the right people at the right time. With Promoted Posts you can amplify an influencerâ€™s content through the creatorâ€™s own social ad handle. Programmatically target content to reach your ideal audience for exponentially more engagements and impressions.
“Having automated tracking is critical so we know in real-time whatâ€™s working and can change course or optimize as needed. TapInfluence has been essential to our success and allowed us to invest more budget into influencer marketing.”
â€śWorking with TapInfluence gives us the tools to find the right influencers to advocate for our brands. The platform allows us to track actual, real-time results, which means no more estimates! And since the content lives beyond the campaign we continue to see engagement and value grow over time.â€ť
â€śThe TapInfluence platform has changed the way agencies and brands track and report influencer campaigns. It has elevated our productivity, allowed us to seamlessly scale, and provides unprecedented reporting to our clients.â€ť